Responsibility is the key

Our world is about people, people we are touched by every day. Oolaboo’s choice of packaging was inspired by the ‘art of touch’. A lot of Oolaboo packaging is a conscious combination of a soft touch jar or a bottle with a wooden top: true state-of-the-art packaging.

Oolaboo jars and bottles are made of responsible plastics (PET and HDPE) or glass.
The jar and bottles consist of HDPE, an abbreviation of High Density Polyethylene and is made from petroleum. HDPE plastic is a safe material that is perfectly recyclable, because it can be melted down. The material consists of carbon and hydrogen. In case of possible burning of HDPE, no harmful substances will be released. Nevertheless, we advise to separate HDPE from the residual waste (plastic packaging).

 Our glass containers are not made with chemicals. Glass only contains three natural minerals: sand, soda ash and limestone. Glass has proven its qualities for more than 5000 years. It also goes on to live forever: glass is 100% infinitely recyclable. Glass keeps mother nature healthy.

Oolaboo’s wooden tops only use wood from responsibly managed forests. From a sustainability and environmental standpoint, food is an excellent choice as a raw material. It is durable, environmentally friendly and virtually CO2 neutral. No other general material requires so little energy to produce as wood. Wood always grows back and leaves no polluting residues in the environment. If the forests used to harvest the wood are managed responsibly, they can be an inexhaustible source of wood. When wood has been used for one application, it can also be recycled for use in other products and eventually to generate green energy.

Every Oolaboo product is protected by a cardboard box that only contains biodegradable ink and glue. All our paper is sourced from well-managed forests. Paper can also be recycled a limited number of times after use. Paper is made from fibres, which shorten when recycled, pulped and converted into new paper. When paper has been recycled 4 to 7 times, the fibres get too short to create new paper. When recycling waste paper, new wood pulp must be added to ensure the new paper and cardboard are sufficiently strong. The FSC label on our packaging ensures that our paper raw materials come from sustainably managed forests. Of course you want to make sure the paper used to package your products was not made from pulp sourced from high conservation value forests (old growth forest) or plantations for which large areas of tropical rain forest were cleared. The FSC label assures you and your clients of the origin of the raw materials.

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About the author: Ellen Wilmink

Communication manager at Oolaboo.

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